Monday, 30 July 2012
Today's Get More Goer comes to you from the gates of the Forbidden City in Beijing. Check out the 1 minute video for the full details.
If you can't access YouTube to see the video, then you know what it is like in China. No YouTube, no Facebook, no twitter and even the cable TV channels are monitors and the news service can drop out at any time if the censors don't like what is on. (But not if they are on their lunch break!)
Essentially the video is asking, how well do you read your clients? Do you deliver what they want?
Most of the time our existing clients tell us what they want. Why wouldn't you deliver that?
Monday, 23 July 2012
How is your Chinglish?
I am just off the plane from China. What an amazing place! It was a great conference and I had some fabulous experiences.
One of the things China is famous for is Chinglish. That is, writing in English a statement that almost makes sense but isn't exactly what they wanted to say. Check out the photo of the sign I saw for Self Help BBQ Meat.
Have you ever spoken or written in something similar to Chinglish? You knew what you wanted to communicate but it just didn't come out how you wanted.
It can happen with family, friends, work colleagues, customers and partners. Sometimes you need to get clarity on the communication. Confirm with a phone call what was said in the email, because it didn't come out right. Check with a mentor or peer if they hear what you think you are saying.
If in doubt, double check and keep communicating. So how is your Chinglish?
Monday, 9 July 2012
In recent presentations and discussions with clients, there has been a lot of discussion about peoples "Why". It can be challenging enough to keep yourself continually focussed and on track, let alone your team. The thing that will do that is your "Why".
So why do you do what you do? Is it:
- Make $1,000,000
- Because the boss said so
- To provide for my kids
- To ski the Alps of Europe
- I don't know what else I can do
- To get a hot sports car
- To achieve inner peace
- It's what I have always done
- Because I want to retire at 50
So What's Your Why?
Monday, 2 July 2012
I got a message from a friend on Facebook on Friday regarding a conference I was the opening keynote for today. She said:
Eeek! My 3 year old sat on my laptop and cracked the screen.... not great for anyone but esp an editing photographer!! I will give up my EXPO table for Monday.....I was reliant on my laptop for that! I will just come and network and listen instead!
I quickly got in touch with her and insisted that she still exhibit. When things like this happen, you MUST use them as a feature. How much more attention would she get with a printed picture of her child sitting on her laptop stuck to the laptop than the same old boring image. Most of the guests could relate to something similar happening. She would be far more memorable as "The woman whose kid sat on her laptop". We came up with several different solutions she could use and still take advantage of this event.
Too often we take these setbacks and try and hide them from our prospects. It is a great way to show your humanity and show that things happen to everyone. It is also a great way to stand out. Can you turn a fault into a feature?
PS Email me your story of an Exhibiting tragedy and go in to the draw to win a ticket to the Exhibit Like A Pro Intensive on 1 September - valued at $495. Details on the day at www.ExhibitLikeAPro.com