Monday, 27 February 2012

Are You on Track?

We are now almost 1/6th of the way through the year. It’s less than 10 months until Christmas! Isn’t it amazing how fast time flies.

So are you on track?

No doubt you had goals for the year. If not goals them maybe some dreams or at the very least a loose idea of what you would like to achieve.


So are you on track?


The maxim “What gets measured gets improved” is powerful and relevant regardless of who you are and what you do. I break it down to make it easy (I am only a simple guy!)

I have an annual target (plus a stretch target) with rewards for each. Then each month I have the breakdown of what that need to be.

I am measuring monthly sales, monthly $ invoiced and monthly value of opportunities. These things matter most to my business.

Other measures to consider are Cost Per Lead, Cost Per Cust Acquisition, Lead Conversion and Lifetime Value of Customer. (Let me know if you need help working these out). Other speaker friends measure Nights Away from Home, some people measure Dates with Family.

Remember what gets measured gets improved.


What about you?  Are you on track? Get measuring and find out.

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